Brand Games

Instagram Subscriptions: Profitable for Whom?

Created on 16 Jun 2023

Wraps up in 12 Min

Read by 85 people

Updated on 26 Jun 2023

Premium articleElite

An app that changed the concept of free time for people, Instagram is now a big money-making medium for many. Users with large followers on their Instagram accounts are now called influencers as they provide information about a certain sector using reels, posts, IGTV, or stories. This popularity of the social media platform launched in 2010 became so eminent that its parent company, Meta, decided to monetise it. Today, I will take you on a tour of what Instagram's new feature, "Subscriptions", entails and how it will affect you.

Yes, popular Instagram account handlers were still making money with collaborations, affiliate marketing and sponsorships from businesses. But, Instagram on its own was not identified as a direct source of income. It merely played the role of a medium for businesses to promote their products & services and for influencers to earn money by promoting on their page.
Seeing the potential the platform has in the upcoming time, Meta is testing a new (Cough....Copied..Cough) approach to earn more revenue from their popular social media platform. Yes, we are talking about the brand-new Instagram Paid Subscription plan.

You are missing out on so much.

To continue reading, Subscribe.

You can have unlimited access to all the Elite Articles. Log in to check if your Finology account is ready for Elite.

By Subscribing to Finology One, you can unlock more superpowers -

  • Up to 3 premium articles every week
  • 15+ Stock recommendations with Recipe.
  • 45+ premium courses with Quest.
  • Valuation Calculators and more tools with Ticker.

You get all of these in one, with One.

comment on this article
share this article
Photo of Preeti Gupta

An Article By -

Preeti Gupta

120 Posts


559 Post Likes

A book-lover who adores everything fictional, Preeti has undertaken the life mission of tasting every flavour available in the pantry. A science student with a Master's in Mass Communication, she now wishes to conquer the Finance world as a writer. With the power invested by the randomly chosen music, she is here to make Finance fun for you.

Share your thoughts

We showed you ours, now you show us yours (opinions 😉)

no comments on this article yet

Why not start a conversation?

Looks like nobody has said anything yet. Would you take this as an opportunity to start a discussion or a chat fight may be.

Under Brand Games

"A few" articles ain't enough! Explore more under this category.

Share this post
share on facebook


share on twitter


share on whatsapp


share on linkedin


Or copy the link to this post -

copy url to this post